Life is a Song68856

So you want to live a dream life?

Think for a minute about what a dream life would mean to you. For someone on benefits it may mean breaking the chain. For someone who is scraping a living it may be a few extra pounds per month to improve their lifestyle. For others who may be having a mid life crisis it may be a complete change of career with a new goal in life of achievement.

For most people one of the following will be their motivating factor:

• Extra Income
• Financial Freedom
• Have Own Business
• More Spare Time
• Personal Development
• Helping Others
• Meeting New People
• Retirement
• Leave A Legacy

Which one is of importance to you? Let's look at each one in detail.

Extra Income This applies to people who wish to improve or double their lifestyle. When you look at your income and outgoings and have little or no money to play with you could seriously benefit from and extra income. This can range from 50 - 500 per week in your spare time. Start off slowly, 6-10 hours per week and then if you wish to you can increase at any stage. Most people looking for extra income eventually earn more part time that they would/do in a full time job.

Financial Freedom Statistically this will only happen to 4 in 100 people and they all run their own business. Financial freedom is an amazing position to be in where you don't have any worries in life as you have a passive income model. This means income from doing no work.

Have Own Business Lots of people wish to own their own business just in order to "sack their boss". Most are put off by huge risks involved and the potential capital which needs to be invested and is most often secured on their homes. This is not always the case and there are other business which can be run from home costing less than 100 to start and very profitable. Other benefits of having your own business are the status, the flexible hours and the opportunity to earn a great living.

More Spare Time Everyone moans about not having enough spare time. Not being able to do the things they want or spend time with their family. So do something about it! Start a small home based business for just an hour or so a day, build it up then quit your full time job - simple! This will give you all the time you want so that you can enjoy life more - remember - you only have one life so make the most of it. The only thing holding you back is the fact that you don't believe you can do it. Well if you don't believe you can do it what are you reading this for? You have to start to adopt the attitude I can and start changing your life for the better because unless you do, it isnt going to change! Unless you are head set on winning the lottery and if thats the case I suggest you seriously check out the statistics as the chances of winning are very low and this is money which could be invested in much more fruitful places.

Personal Development This is a very important step and one which everyone should look at, whether they are looking for any of the above or not. Personal development is key to enjoying life. There are lots of great books available to help you and you will get much more from life, your family and friends for the small investment in time reading books or listening to CDs or tapes etc.

Helping Others Is there anything better in life than helping others? There certainly isnt for me! I know that I have helped many people who were stuck in a rut, struggling financially, or fed up of life start to get what they want out of life. The pleasure for me is immeasurable as I see peoples lives change for the better. Helping others is a fantastic ethic to have and one which reaps rewards which cannot be touched by money or financial gain. How many times have we been told Its always better to give

Meeting New People Meeting new people is something some of us really enjoy. The fact that everyone is different means new challenges and excitement when you get to talk to people. You get to hear great stories and hear about the roller coaster of life that most people rise happens to everyone and not you. You can also become a positive influence on people and help them as detailed above.

Retirement Whats funny is that most people think they have to work for 45 years, most likely longer, to retire on an income they received when they left school! Simple fact you dont! There are many great opportunities out there to save you from what we all know as the rat race. Most people would love to escape the rat race and retire within 3-5 years but dont believe its possible. Well let me tell you it is. If you want to do it you can. But the choice is always yours. Work hard for yourself for 4-5 years or work hard for someone else for 45 years.

Leave A Legacy Leaving a legacy is a great achievement and is a true testament of selflessness. To be able to make an impact to someone or something at this level is nothing short of fantastic. Many great people allow their children and grandchildren to get from life the things they would never be able to achieve and this in turn reflect on their outlook of life and it passed down the generations. Its also heart-warming to see the legacies, which are left for charity as these kinds of donations make a huge difference to their finances and their ability to help others. Again this knock on effect is paramount to the well being of the world.

I hope you can see the differences in people expectations of living a dream life and everyone has their own opinion of what that means to them. I have just outlined the most popular ones and apologize if your view of living the dream hasnt been covered.

Whatever it means to you make steps to start achieving it. Not tomorrow or next week, but today, now. Life is short for the luckiest of us and unless you start making a difference and working towards your dream it isnt going to happen.

I wish you luck on the bumpy ride and remember tough times dont last but tough people do.

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I need to bring in more revenue before I start advertising.

As a former media account executive, I heard this phrase regularly. In marketing a small business, the old adage, You have to spend money to make money, is an inescapable truth. Advertising is an investment in growing your business. While an unlimited advertising budget would be great, obviously this is not the reality for most businesses. They key to managing your marketing budget wisely is making every dollar count. While most business owners realize that having a marketing plan is a must, often they dont know where to begin.

A good marketing plan is an integrated one. Many businesses rely only on Internet marketing, or running TV commercials on local cable networks, or a weekly newspaper ad. A successful campaign will include several advertising media vehicles as part of an overall marketing plan. Below are a few to consider.

Television
People love to see themselves and their businesses on TV. Remember, though, that you aren't selling to yourself. Make sure to identify your target audience before buying any TV airtime. For example, if you are selling eyelash extensions, your target audience will most likely be women ages 18-49. A good media salesperson will help you choose the programming to best reach your target audience. Television can be costly, so if youre just starting out, you may want to wait to launch a TV ad campaign.

Website
By now, most people realize that to be competitive in todays business environment, having a website is an absolute necessity. You can hire a web designer to create your website, or do it yourself. In the past, it was necessary to invest in expensive software, or learn specialized web programming skills or HTML code to design a website, but today there are several website builders that let you place your text, images, and design elements to create your own website. You will also need to decide on a domain name and arrange for website hosting. The best do-it-yourself website companies serve as a one-stop shop, where you can design your site, have it hosted, and get your domain name set up all at once.

Radio
Radio advertising is a great way to get your message out to targeted groups of people. Each radio station reaches a specific demographic, based on its programming. As with television, a good salesperson will provide you with an advertising proposal best suited to reach your prospective customers. Sponsoring special programming, such as traffic or weather reports, is a good way to break into radio advertising while staying within your budget. You can also combine sponsorships with a traditional 60-second spot schedule for maximum impact.

Newspaper
Both daily and weekly newspapers can be effective marketing tools. A big, splashy ad is great for advertising a special event, like a weekend sale. However, for long-term branding of your business, you may want to consider running smaller ads more frequently to keep your message in front of your audience on a consistent basis. Another advantage to running a more frequently is that most papers offer a discount for advertisers who run more often.

Direct Mail
A major advantage of direct mail is its ability to target very narrowly. You can purchase mailing lists that sort by occupation, zip code, household income, leisure interests, and more. Direct mail can be in the form of postcards, brochures, interactive CDs, or coupon books. Whatever you choose to mail, be sure to design an eye-catching piece with just enough text to get your message across. Dont try to cram too much information on the back of a 4x6 postcard. Instead, direct recipients to your website or 800 phone number.

Whatever marketing efforts you decide on, remember that consistency is key. The goal is to plant your company name into the minds of your prospective customers. This takes place over time, so plan ahead, be patient, and be creative and have fun with your marketing!

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